Articles by Amy Wilson

The A to Z of content

September 26, 2018

Success in content marketing means knowing what content your audience wants to consume, where and when they want it served up, and how to tell your story for maximum impact [...]

How fashion uses content to drive sales

February 16, 2016

The fashion world has made an art form of blending editorial and sales. It has the advantage of pretty people and gorgeous clothes to grab readers’ attention, but here are [...]
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