Ukraine war sparks Volt’s business with purpose
With staff in Ukraine and Poland affected by the conflict, the instant payment provider set up a channel to send donations to charities and institutions instantly and without [...]
Articles by Sophy Buckley
Ericsson’s hidden gem provides ethical polish
The Swedish network group’s mobile wallet platform is helping providers to develop low-cost, inclusive, secure payment services that advance progress towards achieving many [...]
OakNorth: breaking the banking mould on purpose
The neo bank is convinced that having a broader mission than profit helps it continue to grow, writes Sophy Buckley Banks aren’t generally known as a force for social good. [...]
Content pivot is a win-win for RELX
The information and analytics group has massively increased its audience and scored a clutch of awards after reinvigorating its content strategy with new tools and tactics, [...]
The fintech start-up counting on content to make the complex simple
Reitigh knew the right content would help explain exactly what it does to its target audience, but as a small company whose experience lay in numbers not words it decided to [...]
Calastone, content and the slow nibble
The largest global funds network and technology provider uses timely, informative and digestible content to gain and keep the attention of a small group of potential [...]
Eight tips for bagging a prized op-ed slot
Opinion columns should be concise, punchy, readable and preferably demolish conventional wisdom. Not easy to do. Sophy Buckley talks to op-ed specialist Leslie Crawford about [...]
15 steps to more believable, readable and effective writing
Follow our top tips to good writing to reel in your reader with beautiful prose that not only obeys the rules of grammar, but is consistent, trustworthy and informative, [...]