Women in power: who is producing highly-ranked content?
With at least one female presidential nominee expected in 2016’s US presidential race and the topic of who is or isn’t a feminist gathering headlines and social media [...]
Insights
Which industries are using social media to address a female audience?
Content which engages a female audience is particularly important for industries where women are in the minority as employees, or overlooked as potential customers, but is [...]
Apple Pay, spending and security: who is producing great content?
The launch of Apple Pay, the consumer electronics giant’s mobile payment service, provides an opportunity to create content around Apple Pay itself, the security of mobile [...]
The ‘have a go’ spirit of Strictly: whose content ranks best?
Amy Wilson says organisations can create content to encourage and enthuse people to do something different. Here are some examples, which are already gathering crowds [...]