We talk to two professional designers to find out how to make the most of an infographics opportunity You’ve got to love a good infographic. Attention grabbing, insightful, [...]
When CNH wanted to showcase its work in sustainability, it turned to FirstWord to help create an editorial process that delivered stories people would read, writes Sophy Buckley There are lots of ways to measure success. But when it comes to content, stickiness and eyeballs are up there. Stickiness is how long people spend reading; [...]